Journal of Scientific Research and Reports

Quick commerce enables app-based ordering and rapid delivery of groceries, including perishable foods. This descriptive cross-sectional study examines self-reported purchasing behaviour and perceptions among 200 web-survey respondents in Anand and Ahmedabad, Gujarat (100 per city), surveyed in July 2026. Aggregate frequencies were converted to percentages using 200 as the denominator. Platform A was the most frequently used quick-commerce platform (56.0%), followed by Platform B (26.5%), Platform C (14.5%) and Platform D (3.0%). Packaged foods and snacks (79.5%), milk (29.0%), curd/yoghurt (17.0%) and paneer, butter or cheese (10.5%) were among the selected product categories. Emergency or last-minute requirements (29.0%) and convenience or time savings (27.0%) were the leading stated reasons for choosing quick commerce. Although 57.5% retrospectively reported increased purchase frequency, only 29.5% reported increased monthly expenditure. Positive responses were recorded for perceived time savings (78.0%) and overall experience meeting expectations (72.5%). Poor freshness or quality (26.5%) and short remaining shelf life (23.0%) were the most frequently identified problems; 48.0% were neutral regarding shelf-life suitability and handling. Continued purchasing was anticipated by 52.0%, whereas 42.0% were uncertain. These results describe the reported experiences of a geographically limited web-survey sample and do not establish causal effects or population-level estimates.